Huayi Tire Canada, Inc. (HTC), Canada’s marketer and distributor for Double Coin and associate brands tires, announces the appointment of Mike Matesic asEastern Canada Sales Manager. Matesic brings more than three decades of experience in the tire and automotive industries.
In his new role, Matesic will be responsible for supporting HTC's dealer, distributor, and fleet customers throughout Eastern Canada while expanding market share for the company's growing portfolio of commercial truck, off-the-road, and specialty tire products.
Matesic joins HTC from Dynamic Tire Inc., where he most recently served as Product Segment Manager, leading product strategy, lifecycle management, and market development. Prior to that, his career included sales leadership positions with Hankook Tire Canada, and Beverly Tire. Throughout his career, Matesic has successfully developed strategic partnerships by and helping organizations identify new opportunities for profitable growth.
"We're excited to welcome Mike to the HTC Double Coin team," said Dave Hatch, vice president of sales and operations at HTC Double Coin. "His industry knowledge, customer-first approach, and proven ability to build lasting partnerships make him an outstanding addition to our organization.”
"I'm thrilled to join HTC Double Coin at such an exciting time for the company," said Matesic. "Double Coin has earned a strong reputation throughout the commercial tire industry, and I look forward to working alongside the team to support our customers, strengthen existing partnerships, and help drive continued growth."
Mike is based in Ontario.
ABOUT HUAYI TIRE CANADA
Huayi Tire Canada, Inc. is a subsidiary of Huayi Group (Hong Kong) Limited, a global manufacturer of a diverse range of products, including passenger and commercial tires. As the premier marketer and distributor of Double Coin tires, flagship and associate brand Warrior, and distributor of Özka AG tires, Huayi Tire Canada delivers exceptional value across the tire industry. With a state-of-the-art distribution center in Airdrie, Alberta, the company combines advanced logistics expertise and integrity to uphold the superior quality and performance of the brands it represents.